This proposal is meant for Sweet Home Vocational Centre in Switzerland. The business is aimed at providing quality services for clients. Sweet Home will focus on leisure and travel experiences for foreign and local clients within Switzerland. This nation attracts so many visitors throughout the year. There have not been enough hotels and travel services to serve the tourists. This business will rely on professional hiring and services to win the loyalty of the customers. At the same time, sweet home will have a well planned pricing competition to give the customers value for their money.
• PESTLE
Sweet Home will provide meals and accommodation to the clients’ everyday around the clock. In addition, we aim at having travelling …show more content…
There are no noticeable legal requirements that may slow down planning or execution of a business. The recent changes on shareholder rights may not affect this business because it is a sole proprietorship. It might be difficult to get professional from without the country to hire in the business because of the employment restrictions effected at the beginning of 2014. However, Switzerland also has a diverse population with many people who have been trained in hospitality and travel related courses. In addition, Switzerland being a non-corrupt country will be a boost to our operations. There will be no hidden bribes and other unforeseen charges in the setting up and operation of the business. This will reduce the cost of operations and management of Sweet …show more content…
Because many people would want to try something new, the business will attract many customers. The sole proprietorship style of the business will reduce wrangles in management of the institution. At the same time, Sweet Home has a strong financial base with the investor and the banks. This will help to solve the fear of loss in the event of a suffering economy in Switzerland.
➢ Weaknesses: being new in the market, Sweet Home has no ready customers. There is a long way to go in attracting and maintaining customers. The startup cost also raises the cost of operation.
➢ Opportunities: with proper management, Sweet Home is able to make profit from the robust tourism sector in Switzerland. The business can also focus on providing other services like site seeing and massage experiences among others.
➢ Threats: the high competition in the Canadian market will give the management and marketing department of Sweet Home difficult time. Frequent changes in legislation may be a challenge too. Additionally, delays in policy approval may drag important decisions in the business. Globally, there is increasing threat of terrorism that causes countries to issue travel advices to their citizens. This may extend to Switzerland