Frederick Herzberg Two Factor Theory Case Study

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Introduction

Frederick Herzberg was a behavioural scientist who proposed what is called the two-factor

theory which this annotated bibliography is about. According to Herzberg , there are some

actual job factors that result in satisfaction while there are other job factors that prevent

dissatisfaction (MSG, 2018). A recurring theme among these articles show a motivator-hygiene

study which the practitioners test both the motivators and the hygiene factors and result in the

hygiene factors as a strong motivational factor.

Prasad Kotni, V. D., & Karumuri, V. (2018). Application of Herzberg Two-Factor Theory

Model for Motivating Retail Salesforce. IUP Journal Of Organizational Behavior, 17(1),

24-42.

The researchers
…show more content…
Fareed, K., & Jan, F. A. (2016). Cross-Cultural Validation Test of Herzberg's Two Factor

Theory: An Analysis of Bank Officers Working in Khyber Pakhtunkhwa. Journal Of

Managerial Sciences, 10(2), 285-300.

This article’s motivation is to analyse the Herzberg’s two factor theory by looking at the

correlations among different factors of motivation as well as job satisfaction enjoyed by bank

officers. The article also states that if management exters are enjoying a higher level of job

satisfaction, that the objectives of the company can be effortless accomplished. Another

objective for this article contains the understanding of intrinsic factors for job satisfaction.

Further investigation on the emotional and cognitive reaction was explained as well as job

satisfaction as a critical explanation for meeting expectations. The history and explanation

Herzberg’s Two Factor Theory was also included to further educate readers and researchers who

are interested in using this theory to further their understanding of the hygiene factors consisting

of policies, supervision, salary, and interpersonal relation. The article also possess criticism

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