Nike, a leading athletic shoes brand, has travelled around the world, with more than 147000 shops over 140 countries (Desborttes, 2016). This is the result of globalization – a process in which the world is interconnected in myriad aspects. As a result, it is vigorously debated whether economic globalization leads to homogeneity and loss of social diversity. Social diversity is a term that refers to a rich variety of different cultures, different ethnics, races, ages, genders, languages, lifestyle within a society. Although it is believed that diversity is threatened by globalization, there are multitude of testimonies that globalization promote social diversity.
Opponents of globalization acknowledge that it poses a threat to social diversity. …show more content…
Global high-tech communication provides golden opportunities for indigenous cultures to be widely propagated. Food, master works of art, form of entertainment, alluring tourist destinations and technology innovation can be introduced to international friends regardless of geographical boundaries. Numerous You Tube channels and travel websites has been established to promote local culture. Indeed, according to Vietnamtourism news, Viet Nam’s tourism has been promoted on British Broadcast Corporation and US Cable News Network, which are two largest broadcaster world-wide. This was an expeditious approach to bring the image of richly-cultural and charming Viet Nam to the outside world. Crucially, globalization permit certain cultures to shine on global scale. Bollywood can be taken as a prime example. Indian folk tales, traditional costumes, dancing and languages has mingled to create Bollywood’s international success. Menjo ( 2015) noted that the popularity of Indian films has impacted fashions as far away as Nigeria, and new releases frequently enter the top 10 lists of popular films in European regions, including the United Kingdoms. Bollywood is even more successful in the UK than British-made films. hris Hastings and Beth Jones, 2006 That is to say, not only do Western countries treasure exotic allure, the situation is also true for other nations. Besides, immigration for job and educational opportunities allows different culture and races to peacefully coexist, which results in a growing number of cosmopolitan cities all around the world. A salient example would be Amsterdam, Netherlands. This city is renowned for its highly diverse population from approximately 178 different backgrounds. (Morfin, 2015). Furthermore, globalization allows more women to enter the workforce. In the past, because of male-dominated belief, women
Opponents of globalization acknowledge that it poses a threat to social diversity. …show more content…
Global high-tech communication provides golden opportunities for indigenous cultures to be widely propagated. Food, master works of art, form of entertainment, alluring tourist destinations and technology innovation can be introduced to international friends regardless of geographical boundaries. Numerous You Tube channels and travel websites has been established to promote local culture. Indeed, according to Vietnamtourism news, Viet Nam’s tourism has been promoted on British Broadcast Corporation and US Cable News Network, which are two largest broadcaster world-wide. This was an expeditious approach to bring the image of richly-cultural and charming Viet Nam to the outside world. Crucially, globalization permit certain cultures to shine on global scale. Bollywood can be taken as a prime example. Indian folk tales, traditional costumes, dancing and languages has mingled to create Bollywood’s international success. Menjo ( 2015) noted that the popularity of Indian films has impacted fashions as far away as Nigeria, and new releases frequently enter the top 10 lists of popular films in European regions, including the United Kingdoms. Bollywood is even more successful in the UK than British-made films. hris Hastings and Beth Jones, 2006 That is to say, not only do Western countries treasure exotic allure, the situation is also true for other nations. Besides, immigration for job and educational opportunities allows different culture and races to peacefully coexist, which results in a growing number of cosmopolitan cities all around the world. A salient example would be Amsterdam, Netherlands. This city is renowned for its highly diverse population from approximately 178 different backgrounds. (Morfin, 2015). Furthermore, globalization allows more women to enter the workforce. In the past, because of male-dominated belief, women