Employee Communication is -“the process of exchanging information, creating understanding and behaviors among employees within an organisation that reinforce the organization’s vision, values and culture among employees, who can then communicate the company’s message to external audiences….The greatest benefit from effective employee communication is a knowledgeable workforce that is satisfied and productive, which leads to positive interactions with customers, investors and the community.”1
An organisation’s most important relationships are those with employees at all levels. Internal public or employees of an organisation represent an organisation’s greatest resource, its building block - its people. Any organisation whether small or big, located at a single place or spread geographically, owned by a single individual or by hundreds of shareholders cannot avoid being in touch with its greatest asset- its employee. It is only through successful and effective employee communication that any organisation can even think of smooth day to day working, leave aside handling bigger challenges like mergers, takeover, turnaround or managing change. Internal or employee communication which entails keeping employees informed about various issues creates an atmosphere of trust between management and employees. The level of commitment …show more content…
Though, it is important that managers should come up with new and better ways to communicate with employees, it is equally important that they should be aware of effectiveness of existing channels of employee communication. The famous quote by McLuhan “The Medium is the Message” superbly stresses the choice of right medium for communication.7If channel of communication is