Samsung is now in a good position to invest in new products creation. The company has qualified human resources and possesses financial resources to finance research. In 2007 the company reported spending approximately US$ 5.58 billion in R&D (Samsung Electronics Co., Ltd., 2008). As a result of its improvement in R&D, the company has received 46 innovation awards for 2009. “Samsung award-winners include eight mobile phones, seven mobile phone accessories, six HDTVs, two laser printers, four digital cameras, two digital camcorders, an …show more content…
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