Typesetting

The font Clarendon IT as we know it today is the result of a redesign and reissue of a historical typeface so influential that its name came to be used for all bracketed slab serifs of its time. Back in 1840’s London, the commercial applications of printing were increasing radically as the Industrial Revolution entered its second stage of expansion. In order to benefit from this growing market, Robert Besley, who was a typographer for the Fann Street Foundry, set about finding a solution for one specific commercial printing problem that had come about. The problem was how to pull out, or highlight, certain elements in editorial text and signage. Before then, italics had been used to focus a reader’s attention on certain words or phrases. But, Besley wanted to create a bold typeface that would work well with standard text. The resulting typeface was Besley’s Clarendon. As the first related bold typeface, its applications were countless and the typeface was a huge success. Besley quickly took advantage of legislation recently established under the Ornamental Designs Act of 1842 and had the typeface patented. Clarendon was the first registered typeface in the history of typography, although many look-alikes soon appeared across London and in the U.S. The entire genre of slab serifs created in this period came to be known as “Clarendons”, or “Egyptians” in some parts of the world. Ironically, like the industrial revolution, the Slab Serif was born in Britain, and was stimulated…

It is with great enthusiasm that I learn more about the person behind many of the fonts that I, as well as many others, use. Imagine, finding your path in life at an early age. It was ray Larabie's grandmother who ignited the 'font loving fire' with a stack of Letraset, which are dry-transfer lettering pages she would bring home from work There he learned much about fonts became a self proclaimed "font junkie" (Typodermic Font). The combination of his very first computer and font editing…

Typography chapter beings with the history and the philosophical approached from John Lewis. Typography is compared with architect on how classic forms are developed. Typography has focused on aspects of the overall layout: use simple typefaces, use typefaces appropriate for the amount of reading to be done, use mixed case, control line length, use single spacing, and users prefer sans serif typefaces. In the chapter, she mentioned how the modern typeface is a thick and thin, and crisp serif.…

The general consensus among lexicographers is that word typology is etymologically derived from the Greek word typos or tupos (in plural tupoi), the archaic meaning of the word is blow. In course of semantic change tupos acquired the meaning of visible impression created by pressure of a blow, as a seal on wax or a die on metal or a copy, pattern, image, and example of something. The general significance of the term was form, probably a hollow form. or mold . Later diachronic development saw…

Industrial Revolution and Typography During 1770 to 1820, the impact of the Industrial Revolution, changed the way society experienced almost every aspect of daily life. A period of economic growth, manual labor was replaced with the efficiency of machinery and mass production. With profound advances in technology, the nature of type and graphic design was also considerably changed. Visual communications became more sought after and accessible than ever before. With high demands in place,…

Twain made a substantial amount of money through his writing, but he lost a great deal through investments, mostly in new inventions and technology, particularly the Paige typesetting machine. It was a beautifully engineered mechanical marvel that amazed viewers when it worked, but it was prone to breakdowns. Twain spent $300,000 (equal to $8,200,000 in inflation-adjusted terms [37]) on it between 1880 and 1894;[38] but before it could be perfected it was made obsolete by the Linotype. He lost…

He mostly expressed his design principle through education and he started to be a teacher at Basel School of Arts and Crafts in 1947 (DJ 2012). After he became an educationist, he grew a sharp and standalone intuitiveness fused with his abundant and creative powers of visual presentation. He and his colleagues and his students devoted themselves to theory and practise around the Swiss Style (Design is history n.d.). They focused on simple work applied into ‘new techniques of photo-typesetting,…

and forms of printing had come before. Life before the printing press was a long and grueling task as everything was handwritten and needed to be perfect. Books were no one day process books took years to produce. According to Lisa Mullins then a book could take years to produce by hand “A single book could take years to make, depending on its size”(Mullins 5). Every single word needed to be perfect but if they messed up they had to discard the entire page. The printing press did however become…

timelapse. I grew tired of the imitation, of merely capturing the images and I wanted more. I could capture images and moments with a camera, but I didn’t know how to construct images that were genuinely my own. Something fascinating happened to me at this time, with relatively little experience I acquired a job at a printing company doing graphic design work. It was this job that instilled a passion for graphic design and the printing process. It is…

and is still recognized to this day for the elegance of his typefaces. Garamond has made an immeasurable impact on typography in modern design. Claude Garamond was a Parisian designer who lived during the 16th century. Garamond was obviously most well-known for his signature typeface Garamond. However there were other contributions to typography and modern design that are often over shadowed. Garamond as also designed such fonts as Granjon, Grecs du roi and Sabon. Garamond was also credited…