Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
3 Cards in this Set
- Front
- Back
Six major steps in sales force management |
-Design sales force structure & strategy -Recruit salespeople -Train salespeople -Compensate salespeople -Supervise salespeople -Evaluate salespeople |
|
Selling Process |
-Prospecting & Qualifying -Pre-approach -Approach -Presentation & Demonstration -Objection Handling -Closing -Follow-up |
|
Sales Promotions (always integrated with IMC) |
-Advertising -PR -Personal selling -Direct marketing |