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10 Cards in this Set
- Front
- Back
the power of the media to bring public attention to particular issues and problems
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agenda setting
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the requirement that broadcasters provide candidates for the same political office equal opportunities to communicate their messages to the public
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equal time rule
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a Federal Communications Commision requirement for broadcasters who air programs on controversial issues to provide time for opposing views. The FCC ceased enforcing this doctrine in 1985
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fairness doctrine
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the power of the media to influence how events and issues are interpreted
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framing
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process of preparing the public to take a particular view of an event or political actor
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priming
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a Federal Communications Commision regulation giving individuals the right to have the opportunity to respond to personal attacks made on a radio or television broadcast
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right of rebuttal
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short snippets of information aimed at dramatizing a story rather than explaining its substantive meaning
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sound bites
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was created in 1934 to grant licences to radio and television stations
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Federal Communications Commision (FCC)
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this act of 1996 loosened ownership restrictions on broadcast media and encouraged competition among cable, phone, broadcast, and other telecommunications media. The law attempted to ban"indecent' material on the internet, but that section was struck down by the courts
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the Telecommunications Act of 1996
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essential to political socialization
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media
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