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40 Cards in this Set
- Front
- Back
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What is Marketing?
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It's a people- oriented field
& the process of determining consumer needs and the directing of those products to meet those needs |
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Marketing Includes:
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market research, product design and packaging, buying, pricing, selling, transportation and storing, promoting, advertising, servicing, financing and insuring
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Marketing education is:
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a vocational instruction program
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First high school cooperative program was opened in __________,_____, in _____________, by __________ ___________.
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Roanoke, VA
1941 Louise Bernard |
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DECA stands for:
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Distributive Education Clubs of America
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DECA was founded in _________.
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1946
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FLT stands for:
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Fall Leadership Training and is meant to train local leaders
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LDI stands for:
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Leadership Development Institute and trains district officers
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POW stands for:
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Program of Work and deals with the year's activities
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CBCE stands for:
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Competency Based Competititve Events which are contests
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DLC stands for:
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District Leadership Conference which are district contests
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SLC stands for:
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State Leadership Conference which is a state contest
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ICDC stands for:
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International Career Development Conference and is the national contest
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DECA is a:
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student organization (an association of marketing students)
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DECA's colors are:
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Blue and gold
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DECA mission statement:
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DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the world
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DECA emblem:
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diamond with four points: social intelligence, leadership development, vocational understanding, and civic consciousness
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DECA's comprehensive learning program:
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Integrates into classroom instruction- provides learning methods to prepare members for college and careers
Applies learning- knowlege into action via project based activities Connects to business- partners in business insight into industry and promotes meaningful learning Promotes Competition- drives members to excel and improve preformance |
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DECA prepares the next generation to be:
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acedemically prepared where members are ambitious, high-acheiving leaders
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DECA slogan:
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Developing future Leaders for Marketing Management and Entrepreneurship
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DECA brand represents:
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Competence, Innovation, Intregrity, and Teamwork
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Virginia DECA theme 2013-14:
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BRING THE HEAT!
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National DECA theme 2013-14:
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MAKE IT COUNT!
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National DECA publication:
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DECA Dimensions
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Virginian DECA Newsletter:
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Keeping in Touch
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Districts in Virginia:
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28
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Hermitage High School DECA District:
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# 24
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Hermitage High School DECA Region:
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# 3 (eastern area)
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Schools and Counties in our district of Henrico:
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Deep Run, Godwin, Freeman, Henrico, Hermitage, Highland Springs, Highland Springs Tech Center, Tucker, Varina, and VA Randolph Community High
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DECA Local Level:
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Hermitage High School Chapter
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DECA District Level:
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Henrico County Public Schools
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DECA State Level:
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Virginia School Chapters
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DECA International Level:
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Worldwide school chapters
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ICDC is located this year in:
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Atlanta, Georgia
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District Leadership conference is located:
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VCC (Virginia Center Commons), mall sometime in January
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DECA dues:
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$14
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__________ students can only join DECA.
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Marketing
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DECA members cannot wear ________ and must dress _________.
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jeans, professionally
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There're _____ chapters in other countries.
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8
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There're _________ members in DECA.
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190,000
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