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288 Cards in this Set
- Front
- Back
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Mcluhan |
Global village - advanced state of connectivity that the world is now in. Bad thing as it creates a false sense of utopia and so causes anxiety and conflict when world doesn't live up to it. |
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Online fundamentalism |
As we enter 3rd decade of public interest evidence of dystopian affects of connectivity I.e. ISIS |
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Diagetic sound |
Sound within the text |
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Non-diagetic sound |
Sound added over the top of the text |
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Denotation |
What the image actually shows |
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Connotation |
What the denotation represents |
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Genre |
A way of characterising a media text according to form, style and context, following a set of predetermined conventions |
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Genre hybrid |
When a text meets the conventions of two genres |
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Sub genre |
A genre within a genre |
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Continuity |
The conventions and traditions are kept up throughout editing and the text itself |
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Intertextuality |
Linking two texts together |
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Semiotics |
Used to understand texts Charles Peinee Indexical - mix of both Iconical - what something actually signifies Symbolic - represents what it means |
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Narrative |
Story telling within a text |
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Polysemic |
Many interpretation of the same text |
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Representation |
How the media represents the world around us, how it labels people and concepts through signals and signs |
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Synergy |
When two different products use each others popularity to sell eachother |
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Torodov |
Stories always begin with an equalibrium, that is broken and needs to then be restored |
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Propp |
Every story has a villain, a hero, a donor of power, a dispatcher, a father, a princess and a false hero |
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Levi Strauss |
Binary oppositions |
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Barthes |
Enigma code |
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Demographics |
Who watching the texts |
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Maslow |
Higher archy of needs |
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Audience theory |
The way we absorb what we view |
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Desensitisation |
Increased exposure to violence makes the act seem less serious and we are more likely to do t in the future |
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Satre |
We can be who we want to be |
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Lacan |
Identity is fragmented |
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Gauntlett |
Identity is complicated but we all have one |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Medhurst and Perkins |
Stereotypes are short for identification |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Medhurst and Perkins |
Stereotypes are short for identification |
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Turkle |
Social media in the ideal place to construct identities Digital media identities are multiple but coherent |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Medhurst and Perkins |
Stereotypes are short for identification |
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Turkle |
Social media in the ideal place to construct identities Digital media identities are multiple but coherent |
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Hegemonic |
Political, economical, cultural and ideological power and control over the media and what is broadcasted meeting dominant group ideals |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Medhurst and Perkins |
Stereotypes are short for identification |
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Turkle |
Social media in the ideal place to construct identities Digital media identities are multiple but coherent |
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Hegemonic |
Political, economical, cultural and ideological power and control over the media and what is broadcasted meeting dominant group ideals |
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Dominant ideologies |
Marxist theory Beliefs and values shared between majority group within society |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Medhurst and Perkins |
Stereotypes are short for identification |
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Turkle |
Social media in the ideal place to construct identities Digital media identities are multiple but coherent |
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Hegemonic |
Political, economical, cultural and ideological power and control over the media and what is broadcasted meeting dominant group ideals |
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Dominant ideologies |
Marxist theory Beliefs and values shared between majority group within society |
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Marginalised |
Isolated group of people |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Medhurst and Perkins |
Stereotypes are short for identification |
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Turkle |
Social media in the ideal place to construct identities Digital media identities are multiple but coherent |
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Hegemonic |
Political, economical, cultural and ideological power and control over the media and what is broadcasted meeting dominant group ideals |
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Dominant ideologies |
Marxist theory Beliefs and values shared between majority group within society |
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Marginalised |
Isolated group of people |
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Masculinity in crisis |
Lines between men and women blurred men don't know Tudor role any more |
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Gauntlett |
Identity is complicated but we all have one |
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Wang |
Elastic identity |
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Chandler |
Facebook is really good for constructing identities |
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Medhurst and Perkins |
Stereotypes are short for identification |
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Turkle |
Social media in the ideal place to construct identities Digital media identities are multiple but coherent |
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Hegemonic |
Political, economical, cultural and ideological power and control over the media and what is broadcasted meeting dominant group ideals |
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Dominant ideologies |
Marxist theory Beliefs and values shared between majority group within society |
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Marginalised |
Isolated group of people |
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Masculinity in crisis |
Lines between men and women blurred men don't know Tudor role any more |
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Role models |
People or characters others look up too |
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Uses and gratification |
We take what we wants from what we view |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Poole |
Utopian view of social media, a good thing for society |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Poole |
Utopian view of social media, a good thing for society |
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Habermas |
Social media is a bad thing for society - distipion view |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Poole |
Utopian view of social media, a good thing for society |
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Habermas |
Social media is a bad thing for society - distipion view |
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Queer theory |
Identity is fluid not fixed |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Poole |
Utopian view of social media, a good thing for society |
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Habermas |
Social media is a bad thing for society - distipion view |
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Queer theory |
Identity is fluid not fixed |
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Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
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Uses and gratification |
We take what we wants from what we view |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Poole |
Utopian view of social media, a good thing for society |
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Habermas |
Social media is a bad thing for society - distipion view |
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Queer theory |
Identity is fluid not fixed |
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Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
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Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
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Uses and gratification |
We take what we wants from what we view |
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Kate Ellis |
Facebook is to restrictive to help in construction identities |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Poole |
Utopian view of social media, a good thing for society |
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Habermas |
Social media is a bad thing for society - distipion view |
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Queer theory |
Identity is fluid not fixed |
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Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
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Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
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Uses and gratification |
We take what we wants from what we view |
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Kate Ellis |
Facebook is to restrictive to help in construction identities |
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Fearson |
Identity is made up of personal and social identities |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
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Laura Mulvey |
Male gaze |
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Mise en scene |
Physical objects within the scene |
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Hall |
Encoding theory |
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Poole |
Utopian view of social media, a good thing for society |
|
|
Habermas |
Social media is a bad thing for society - distipion view |
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Queer theory |
Identity is fluid not fixed |
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Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
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Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
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Uses and gratification |
We take what we wants from what we view |
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Kate Ellis |
Facebook is to restrictive to help in construction identities |
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Fearson |
Identity is made up of personal and social identities |
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Giddens |
The ongoing story of ones self and the way we see ourselves is different to the way the group see us |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
|
|
Laura Mulvey |
Male gaze |
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|
Mise en scene |
Physical objects within the scene |
|
|
Hall |
Encoding theory |
|
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Poole |
Utopian view of social media, a good thing for society |
|
|
Habermas |
Social media is a bad thing for society - distipion view |
|
|
Queer theory |
Identity is fluid not fixed |
|
|
Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
|
|
Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
|
|
Uses and gratification |
We take what we wants from what we view |
|
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Kate Ellis |
Facebook is to restrictive to help in construction identities |
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Fearson |
Identity is made up of personal and social identities |
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Giddens |
The ongoing story of ones self and the way we see ourselves is different to the way the group see us |
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Hendry |
New media offers a wide range of identities |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
|
|
Laura Mulvey |
Male gaze |
|
|
Mise en scene |
Physical objects within the scene |
|
|
Hall |
Encoding theory |
|
|
Poole |
Utopian view of social media, a good thing for society |
|
|
Habermas |
Social media is a bad thing for society - distipion view |
|
|
Queer theory |
Identity is fluid not fixed |
|
|
Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
|
|
Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
|
|
Uses and gratification |
We take what we wants from what we view |
|
|
Kate Ellis |
Facebook is to restrictive to help in construction identities |
|
|
Fearson |
Identity is made up of personal and social identities |
|
|
Giddens |
The ongoing story of ones self and the way we see ourselves is different to the way the group see us |
|
|
Hendry |
New media offers a wide range of identities |
|
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Censorship |
Control over the content of the media |
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|
Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
|
|
Laura Mulvey |
Male gaze |
|
|
Mise en scene |
Physical objects within the scene |
|
|
Hall |
Encoding theory |
|
|
Poole |
Utopian view of social media, a good thing for society |
|
|
Habermas |
Social media is a bad thing for society - distipion view |
|
|
Queer theory |
Identity is fluid not fixed |
|
|
Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
|
|
Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
|
|
Uses and gratification |
We take what we wants from what we view |
|
|
Kate Ellis |
Facebook is to restrictive to help in construction identities |
|
|
Fearson |
Identity is made up of personal and social identities |
|
|
Giddens |
The ongoing story of ones self and the way we see ourselves is different to the way the group see us |
|
|
Hendry |
New media offers a wide range of identities |
|
|
Censorship |
Control over the content of the media |
|
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Gate keeping |
Certain personnel having control over info that is broadcasted to the audience |
|
|
Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
|
|
Laura Mulvey |
Male gaze |
|
|
Mise en scene |
Physical objects within the scene |
|
|
Hall |
Encoding theory |
|
|
Poole |
Utopian view of social media, a good thing for society |
|
|
Habermas |
Social media is a bad thing for society - distipion view |
|
|
Queer theory |
Identity is fluid not fixed |
|
|
Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
|
|
Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
|
|
Uses and gratification |
We take what we wants from what we view |
|
|
Kate Ellis |
Facebook is to restrictive to help in construction identities |
|
|
Fearson |
Identity is made up of personal and social identities |
|
|
Giddens |
The ongoing story of ones self and the way we see ourselves is different to the way the group see us |
|
|
Hendry |
New media offers a wide range of identities |
|
|
Censorship |
Control over the content of the media |
|
|
Gate keeping |
Certain personnel having control over info that is broadcasted to the audience |
|
|
Preferred reading |
A deliberate interpretation of a text to meet ones own ideals and values |
|
|
Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
|
|
Laura Mulvey |
Male gaze |
|
|
Mise en scene |
Physical objects within the scene |
|
|
Hall |
Encoding theory |
|
|
Poole |
Utopian view of social media, a good thing for society |
|
|
Habermas |
Social media is a bad thing for society - distipion view |
|
|
Queer theory |
Identity is fluid not fixed |
|
|
Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
|
|
Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
|
|
Uses and gratification |
We take what we wants from what we view |
|
|
Kate Ellis |
Facebook is to restrictive to help in construction identities |
|
|
Fearson |
Identity is made up of personal and social identities |
|
|
Giddens |
The ongoing story of ones self and the way we see ourselves is different to the way the group see us |
|
|
Hendry |
New media offers a wide range of identities |
|
|
Censorship |
Control over the content of the media |
|
|
Gate keeping |
Certain personnel having control over info that is broadcasted to the audience |
|
|
Preferred reading |
A deliberate interpretation of a text to meet ones own ideals and values |
|
|
Self regulation |
When an institution hires a group of people who's job it is to deal with complaints about the company |
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Hypodermic needle theory |
The media injects ideas into us changing our beliefs and ideals |
|
|
Laura Mulvey |
Male gaze |
|
|
Mise en scene |
Physical objects within the scene |
|
|
Hall |
Encoding theory |
|
|
Poole |
Utopian view of social media, a good thing for society |
|
|
Habermas |
Social media is a bad thing for society - distipion view |
|
|
Queer theory |
Identity is fluid not fixed |
|
|
Auburn and Grady |
Representation of young people in the media makes them feel isolated and marginalised |
|
|
Gerbener |
Repetition in the mass media influences the audiences understanding of events and stories |
|
|
Stereotypes |
Media labels/ labels society gives people |
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Stereotypes |
Media labels/ labels society gives people |
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Gauntlet |
Audiences are becoming producers |
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Stereotypes |
Media labels/ labels society gives people |
|
|
Gauntlet |
Audiences are becoming producers |
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|
Butler |
Gender notions need to be challenged |
|
|
Stereotypes |
Media labels/ labels society gives people |
|
|
Gauntlet |
Audiences are becoming producers |
|
|
Butler |
Gender notions need to be challenged |
|
|
Sey et al |
Mobile phones are vital for young to construct identities |
|
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Stereotypes |
Media labels/ labels society gives people |
|
|
Gauntlet |
Audiences are becoming producers |
|
|
Butler |
Gender notions need to be challenged |
|
|
Sey et al |
Mobile phones are vital for young to construct identities |
|
|
Collective identity |
A shared sense of belonging to a group |
|
|
Stereotypes |
Media labels/ labels society gives people |
|
|
Gauntlet |
Audiences are becoming producers |
|
|
Butler |
Gender notions need to be challenged |
|
|
Sey et al |
Mobile phones are vital for young to construct identities |
|
|
Collective identity |
A shared sense of belonging to a group |
|
|
Feminism |
Stands up for the rights of women says that we are oppressed by capitalism and patriarchalism |
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Marxism |
Class oppression due to capitalism |
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Marxism |
Class oppression due to capitalism |
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Postmodernism |
Anything goes society, art is down to taste so no one is better than the other, Don't know the difference between real reality and media reality |
|
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Marxism |
Class oppression due to capitalism |
|
|
Postmodernism |
Anything goes society, art is down to taste so no one is better than the other, Don't know the difference between real reality and media reality |
|
|
Liberal pluralism |
Now a wide range of identities on media |
|
|
Marxism |
Class oppression due to capitalism |
|
|
Postmodernism |
Anything goes society, art is down to taste so no one is better than the other, Don't know the difference between real reality and media reality |
|
|
Liberal pluralism |
Now a wide range of identities on media |
|
|
Globalisation |
Process in which different cultures world wide have become together through technology |
|
|
Marxism |
Class oppression due to capitalism |
|
|
Postmodernism |
Anything goes society, art is down to taste so no one is better than the other, Don't know the difference between real reality and media reality |
|
|
Liberal pluralism |
Now a wide range of identities on media |
|
|
Globalisation |
Process in which different cultures world wide have become together through technology |
|
|
Usp |
Unique selling point |
